DivX and CinemaNow to Expand Content Delivery
DivX, Inc., a digital media company, and CinemaNow, the digital
entertainment innovator in delivering high-quality Hollywood movies and
TV shows across multiple platforms, announced an agreement that
will allow CinemaNow to offer users the ability to download premium
content in the high-quality DivX format and play back those titles on
the PC, as well as a range of DivX Certified consumer electronics
devices from major manufacturers, including DVD players, mobile devices
and more."CinemaNow is the pioneer in the area of online distribution, consistently offering users new and innovative ways to access and enjoy a wide variety of digital video content," said Kevin Hell, CEO of DivX, Inc. "By working with DivX, CinemaNow can further extend their premium download experience to additional consumer electronic devices from the world's leading manufacturers, including DVD players in the living room, mobile phones on the go, and gaming platforms."
"DivX offers an easy way to transfer secure, high-quality digital video content from the PC to the living room and mobile devices," said David Cook, president and COO of CinemaNow. "By working together, we can extend the premium online experience to the broadest range of platforms and devices in the marketplace, further delivering on the CinemaNow mission to empower consumers to enjoy digital entertainment anytime and anywhere."
The two companies will work together to integrate DivX technology into
the CinemaNow offering, and CinemaNow will work with content providers
to secure the availability of content in the DivX format for the
prospective service.
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